In battle for fair pay, WNBA players know their worth—and the world stands with them
Record attendance, soaring franchise values and rapid expansion confirm the WNBA’s strongest period of growth to date, yet players continue to receive a disproportionately small share of the league’s financial success as collective bargaining negotiations approach. Record attendance, soaring franchise values, and unprecedented growth define the WNBA's current moment. But as negotiations continue beyond expired deadlines, players are still fighting for compensation that reflects their value.